Data Leader’s Playbook for Data Mapping
- John Wills

- Dec 28, 2025
- 1 min read
I’ve been thinking a lot about data mapping lately. I know, weird, right? With analytics, AI, cloud, etc., why would someone do that? What’s even stranger is that I’ve been thinking about its impact on data leaders. For clarity’s sake, I’m not talking about geographic maps with data points, I’m referring to the process of defining the requirements for how a data structure should be transformed into another data structure. Most think of this kind of data mapping as very tactical and not strategic enough to warrant the attention of busy leaders, but I beg to differ.

